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Latest Articles

A linear thinker, a design thinker and a systems thinker walk into a bar…

  • Conversational Design, Data visualization, Design Theory, Human factors, Sketching, Strategy, UX Education, UX Magazine

Visualization of different ways of thinking about and solving complex problems.

IDEAS IN BRIEF
A linear thinker, a design thinker and a systems thinker walk into a bar…
  • The author provides a vivid example to demonstrate the differences between various types of thinking — linear, design, and systems.
    • Linear thinking divides the problem into smaller sections, addressing each one independently.
    • The search for the best solution starts with the user’s needs and behavior in the search for design thinking.
    • With a focus on interactions and relationships between things, systems thinking adopts a more comprehensive perspective.
  • We place a lot of emphasis on linear thinking as a society. The author believes that the key to the most effective solutions lies within all three types combined.
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3 min read
A linear thinker, a design thinker and a systems thinker walk into a bar

How Cognitive Science and Artificial Intelligence Are Intertwined

  • Artificial Intelligence, Augmented Reality, Behavioral Science, Business UX Leaders, Conversational Design, Customer Experience, Data visualization, Defining AI, Design, Neurology, Neuroscience, Usability, UX Education, UX Magazine

The I in AI.

IDEAS IN BRIEF
How Cognitive Science and Artificial Intelligence Are Intertwined
  • If we want to understand the mechanisms behind AI, cognitive science might come to the rescue.
  • Artificial intelligence and cognitive science have surprising similarities.
  • AI focuses on artificial minds with human minds as an example.
  • Cognitive science focuses on human minds with artificial minds as an example.
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4 min read
How Cognitive Science and Artificial Intelligence Are Intertwined

Apple Maps vs Google Maps

  • Accessibility, Apple, Apple iOS, Consumer products, Contextual User Studies, Customer Experience, Data visualization, Design, Google, Information Design and Architecture, iPhone, Location-Based Services, Mobile Applications, Mobile Technology, Things UX People Like, Usability, Visual Design

A deep dive into the map apps rivalry.

IDEAS IN BRIEF
Apple Maps vs Google Maps
  • Apple and Google have battled for control of the map applications market for almost ten years. The article provides an illustration of the advantages and disadvantages of each app.
  • The success of Google Maps can be explained by the following aspects:
    • The breadth of data.
    • Better сontextualization of data.
    • Reliability partners for sourcing data.
    • Accuracy of routes and shortcuts for pedestrians.
  • Nevertheless, Apple has some strong features, especially when it comes to handling stressful situations (e.g. calming and very human narration, detailed parking location information).
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7 min read
Apple Maps vs Google Maps

10 Intangibles of Design

  • Design, Human factors, Personal and Professional Development, Psychology and Human Behavior, Things UX People Like, UX Education, UX Magazine, Working With Stakeholders

Tenets that go beyond disciplines and technical skills.

 
IDEAS IN BRIEF
10 Intangibles of Design
  • The process of becoming and being a UX designer is rather complex. 
  • The article proves that the combination of some intangibles makes the difference between an average, dissatisfied designer and a successful designer.
  • Transcend disciplines and technical proficiency with these 10 intangibles of design:
    • Always be valuable.
    • Other people’s agenda matter.
    • Always bring an artifact.
    • Design requires tradeoffs.
    • Inquiry over advocacy.
    • Design like you are right, listen like you are wrong.
    • Avoid paralysis by analysis.
    • Move between abstract and concrete.
    • Your resilience will be rewarded.
    • Seek to master your craft more fully.
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11 min read
10 Intangibles of Design

AI as an ideation tool: Dall-E outdoor baby carriage

  • Artificial Intelligence, Consumer products, Design, Design Tools and Software, New and Emerging Technologies, Sketching, UX Magazine

UX designer Asbjørn Mejlvang shows how to use Dall-E, an AI system that generates realistic visuals from a description given, to reach your design goals.

IDEAS IN BRIEF
AI as an ideation tool: Dall-E outdoor baby carriage
  • The author gives a brief example of how to use Dall-E, an AI system that can produce art and realistic visuals from a description given in plain language, as a tool in the brainstorming process.
  • According to the author, the process of AI ideation is as simple as that:
    • Write a sentence.
    • Go through generated visuals.
    • Choose a direction to get the most accurate realization of your idea.
    • Receive generated variations from the selected output.
  • Traditional ideation process versus AI ideation process – the article covers how to combine them to get the best result in the most efficient way.
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2 min read
AI as an ideation tool

The Designer’s Gaze

  • Customer Experience, Design, Design Theory, Human factors, UX Education, UX Magazine

The “designer’s gaze” has a huge impact on users’ perception — the way designers view and translate the world can have both intended and unintended consequences.

IDEAS IN BRIEF
The Designer’s Gaze

• Now designers start adopting a very particular perspective, referred to as the designer’s gaze, through which they begin to view their work and the wider world. The author speculates on the concept of the “designer’s gaze” and how much control over users it has.

• We are aware that many of our current issues are a result of the fixes we found for earlier issues. That’s why it’s vital to find a balance between intended and unintended consequences as a designer.

• In order to contribute insights to our work that go beyond those framed by flows and personas, we must seek out opportunities to listen to the world around us. That’s the key to equity design.

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5 min read

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